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Conversation Between Colleagues

SWOT Analysis

Your market analysis’ package comes with a carefully and up to date SWOT analysis.

The SWOT analysis is the assessment of your company’s strengths and weaknesses which occur as part of organizational analysis; this organizational analysis of S and W is an audit of your company’s internal workings. Conversely, examining the opportunities and threats is a part of environmental analysis. The company must look outside the organization to determine the opportunities and threats, over which it has less control.

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